In this blog, we’ll dive deep into both author-led and publisher-led marketing strategies, explore real-world examples.

When it comes to literary heroes you would expect 'the boy who lived' and defeated evil Lord Voldemort would be top of the ...

Mark Hamill, Cooper Hoffman and David Jonsson are about to take a long walk. Stephen King’s classic 1979 horror novel The ...

There are a lot of powerful things behind the need to write. For some, it's catharsis, for others, it's freedom. And for Stephen King, this original call to write came from a fit of rage.